Fundraising principles and practice

"The text is structured in four sections. In the first we begin by providing an overview of the development of the profession and defining the sector it serves. We then move on to consider donor behavior examining who gives, why people give and the social and environmental influences on that be...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Sargeant, Adrian (VerfasserIn), Shang, Jen 1979- (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Hoboken, New Jersey John Wiley & Sons Inc. [2024]
Ausgabe:	Third edition.
Schlagworte:	Fund raising Nonprofit organizations > Finance Nonprofit organizations > Marketing Collecte de fonds Associations sans but lucratif ; Finances Associations sans but lucratif ; Marketing fund raising Nonprofit organizations ; Finance Nonprofit organizations ; Marketing
Online-Zugang:	lizenzpflichtig
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