Competing with unicorns how the world's best companies ship software and work differently

Massively successful tech companies-- Unicorns--have discovered how to take the techniques that made them successful as a startup and scale them to the enterprise level. Amazon, Facebook, Google, and Spotify all work like startups, despite having workforces numbering in the tens of thousands. Go beh...

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Bibliographische Detailangaben

1. Verfasser:	Rasmusson, Jonathan (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	[Place of publication not identified] The Pragmatic Bookshelf [2020]
Schriftenreihe:	The pragmatic programmers
Schlagworte:	Computer software > Marketing Business enterprises Product management Success in business New products > Management Entreprises Produits commerciaux ; Gestion Succès dans les affaires businesses (business enterprises) firms New products ; Management Computer software ; Marketing
Online-Zugang:	lizenzpflichtig
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