Customer and business analytics applied data mining for business decision making using R

Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. It also gives insight into some of the challenges faced when deploying...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Putler, Daniel S. (VerfasserIn), Krider, Robert E. (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Boca Raton, FL CRC Press 2012
Schriftenreihe:	Chapman & Hall/CRC the R series
Schlagworte:	Database marketing Data mining Decision making > Data processing R (Computer program language) Database management Bases de données ; Marketing Exploration de données (Informatique) Prise de décision ; Informatique R (Langage de programmation) Bases de données ; Gestion COMPUTERS ; Database Management ; Data Mining MATHEMATICS ; Probability & Statistics ; General Decision making ; Data processing Software
Online-Zugang:	lizenzpflichtig
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