Doing good by doing good why creating shared value is the key to powering business growth and innovation

This book shows companies how to improve the bottom line by implementing an engaging, authentic, and business-enhancing program that helps staff and business thrive. Case studies illustrate the real effect of CSR on both business and society, with clear guidance toward maximizing involvement, engagi...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Baines, Peter (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	Milton, Qld. John Wiley and Sons Australia, Ltd 2015
Schlagworte:	Business enterprises > Charitable contributions Social responsibility of business Goodwill (Commerce) Success in business Entreprises ; Dons de charité Entreprises ; Responsabilité sociale Goodwill Succès dans les affaires BUSINESS & ECONOMICS ; Industrial Management BUSINESS & ECONOMICS ; Management BUSINESS & ECONOMICS ; Management Science BUSINESS & ECONOMICS ; Organizational Behavior
Online-Zugang:	lizenzpflichtig
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