Developing new products in emerging markets

For more than a decade, multinational enterprises from developed countries have moved a substantial part of their R & D activity to emerging markets such as India and China. The location of R & D in developing countries was initially largely driven by the availability of skilled manpower at...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Jha, Srivardhini K. (VerfasserIn), Parulkar, Ishwardutt (VerfasserIn), Krishnan, Rishikesha T. (VerfasserIn), Dhanaraj, Charles (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	English
Veröffentlicht:	[Cambridge, MA] MIT Sloan Management Review [2016]
Schlagworte:	New products > Developing countries International economic relations New products Developing countries Developing countries > Foreign economic relations
Online-Zugang:	lizenzpflichtig
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