Smart rivals how innovative companies play games that tech giants can't win

"Companies are fighting the wrong battle. The consensus has been to learn the best practices from Big Tech and imitate them. But new paths for growth aren't created by imitation; they're forged by radical differentiation. In Smart Rivals, Harvard Business School professor Feng Zhu and...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Zhu, Feng (VerfasserIn), Cao, Bonnie Yining (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	Boston, Massachusetts Harvard Business Review Press [2024]
Schlagworte:	Innovation Unternehmensgründung Strategisches Management / (DE-627)091393116 / (DE-2867)18029-0 Innovationsmanagement / (DE-627)091367867 / (DE-2867)19548-6 Wettbewerbsstrategie / (DE-627)091400643 / (DE-2867)19565-6 New products Strategic planning Technological innovations
Online-Zugang:	Inhaltsverzeichnis
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