The Business Design Cube Converging Markets, Society, and Customer Values to Grow Firms Competitive in Business
This book discusses the three facets of the design-cube identified as design-to-market, design-to-society, and design-to-value through theoretical foundations, design arguments, managerial analysis, and best practices of companies
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| Format: | Elektronisch E-Book |
| Sprache: | English |
| Veröffentlicht: |
New York
Business Expert Press
2021
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| Schriftenreihe: | Marketing Collection
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| Online-Zugang: | FHN01 FWS01 FWS02 UBY01 URL des Erstveröffentlichers |
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