Winning at new products creating value through innovation
"For more than two decades, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robert Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success.&q...
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| Format: | Buch |
| Sprache: | English |
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New York, NY
Basic Books
September 2017
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| Ausgabe: | Fifth edition, revised and updated |
| Schlagworte: | |
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| 100 | 1 | |a Cooper, Robert G. |d 1943- |0 (DE-588)132027690 |4 aut | |
| 245 | 1 | 0 | |a Winning at new products |b creating value through innovation |c Robert G. Cooper |
| 250 | |a Fifth edition, revised and updated | ||
| 264 | 1 | |a New York, NY |b Basic Books |c September 2017 | |
| 300 | |a XIV, 431 Seiten |b Illustrationen, Diagramme |c 23 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes bibliographical references and index | ||
| 500 | |a Auf der Rückseite der Haupttitelseite fälschlicherweise als "First Edition: September 2017" bezeichnet | ||
| 520 | 3 | |a "For more than two decades, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robert Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success."--Page 4 of cover | |
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Datensatz im Suchindex
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| author | Cooper, Robert G. 1943- |
| author_GND | (DE-588)132027690 |
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| author_sort | Cooper, Robert G. 1943- |
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| bvnumber | BV044907392 |
| callnumber-first | H - Social Science |
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| ctrlnum | (OCoLC)1010077795 (DE-599)BVBBV044907392 |
| dewey-full | 658.575 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.575 |
| dewey-search | 658.575 |
| dewey-sort | 3658.575 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Fifth edition, revised and updated |
| format | Book |
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| id | DE-604.BV044907392 |
| illustrated | Illustrated |
| indexdate | 2024-07-10T08:04:25Z |
| institution | BVB |
| isbn | 0465093329 9780465093328 |
| language | English |
| lccn | 2017949583 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030301015 |
| oclc_num | 1010077795 |
| open_access_boolean | |
| owner | DE-860 DE-898 DE-BY-UBR DE-573 DE-N2 |
| owner_facet | DE-860 DE-898 DE-BY-UBR DE-573 DE-N2 |
| physical | XIV, 431 Seiten Illustrationen, Diagramme 23 cm |
| publishDate | 2017 |
| publishDateSearch | 2017 |
| publishDateSort | 2017 |
| publisher | Basic Books |
| record_format | marc |
| spelling | Cooper, Robert G. 1943- (DE-588)132027690 aut Winning at new products creating value through innovation Robert G. Cooper Fifth edition, revised and updated New York, NY Basic Books September 2017 XIV, 431 Seiten Illustrationen, Diagramme 23 cm txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Auf der Rückseite der Haupttitelseite fälschlicherweise als "First Edition: September 2017" bezeichnet "For more than two decades, Winning at New Products has served as the bible for product developers everywhere. In this fully updated and expanded edition, Robert Cooper demonstrates why consistent product development is so vital to corporate growth and how to maximize your chances of success."--Page 4 of cover New products Produktinnovation (DE-588)4047346-6 gnd rswk-swf Produktentwicklung (DE-588)4139402-1 gnd rswk-swf Produkteinführung (DE-588)4239366-8 gnd rswk-swf Prozessmanagement (DE-588)4353072-2 gnd rswk-swf Erfolgsfaktor (DE-588)4197034-2 gnd rswk-swf Produktinnovation (DE-588)4047346-6 s Produktentwicklung (DE-588)4139402-1 s Produkteinführung (DE-588)4239366-8 s Prozessmanagement (DE-588)4353072-2 s Erfolgsfaktor (DE-588)4197034-2 s DE-604 Übersetzt als Cooper, Robert G. Top oder Flop in der Produktentwicklung deutsch Erscheint auch als Online-Ausgabe 978-0-465-09333-5 |
| spellingShingle | Cooper, Robert G. 1943- Winning at new products creating value through innovation New products Produktinnovation (DE-588)4047346-6 gnd Produktentwicklung (DE-588)4139402-1 gnd Produkteinführung (DE-588)4239366-8 gnd Prozessmanagement (DE-588)4353072-2 gnd Erfolgsfaktor (DE-588)4197034-2 gnd |
| subject_GND | (DE-588)4047346-6 (DE-588)4139402-1 (DE-588)4239366-8 (DE-588)4353072-2 (DE-588)4197034-2 |
| title | Winning at new products creating value through innovation |
| title_auth | Winning at new products creating value through innovation |
| title_exact_search | Winning at new products creating value through innovation |
| title_full | Winning at new products creating value through innovation Robert G. Cooper |
| title_fullStr | Winning at new products creating value through innovation Robert G. Cooper |
| title_full_unstemmed | Winning at new products creating value through innovation Robert G. Cooper |
| title_short | Winning at new products |
| title_sort | winning at new products creating value through innovation |
| title_sub | creating value through innovation |
| topic | New products Produktinnovation (DE-588)4047346-6 gnd Produktentwicklung (DE-588)4139402-1 gnd Produkteinführung (DE-588)4239366-8 gnd Prozessmanagement (DE-588)4353072-2 gnd Erfolgsfaktor (DE-588)4197034-2 gnd |
| topic_facet | New products Produktinnovation Produktentwicklung Produkteinführung Prozessmanagement Erfolgsfaktor |
| work_keys_str_mv | AT cooperrobertg winningatnewproductscreatingvaluethroughinnovation |