Marketing 2.0 bridging the gap between seller and buyer through social media marketing

"Today's buyers want to be engaged differently than in years past, and many traditional marketing tactics simply do not work anymore. Social media marketing is a revolutionary way to build solid relationships with buyers long before first contact. Marketing 2.0 demonstrates through strateg...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Borges, Bernie (VerfasserIn)
Format:	Buch
Sprache:	English
Veröffentlicht:	London Lightning Source 2009 Tucson, Ariz. Wheatmark
Schlagworte:	Customer relations Internet marketing Marketing Relationship marketing Social media World Wide Web 2.0
Online-Zugang:	Inhaltsverzeichnis
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