Opportunity Recognition, Shaping, and Reshaping

This chapter contains sections titled: From Glimmer to Action: How Do I Come Up with a Good Idea? Is Your Idea an Opportunity? The Customer The Competition Vendors/Suppliers Government Global Environment The Opportunity Checklist Conclusion Notes

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Bibliographische Detailangaben
Hauptverfasser: Zacharakis, Andrew, Bygrave, William D
Format: Buchkapitel
Sprache:eng
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Zusammenfassung:This chapter contains sections titled: From Glimmer to Action: How Do I Come Up with a Good Idea? Is Your Idea an Opportunity? The Customer The Competition Vendors/Suppliers Government Global Environment The Opportunity Checklist Conclusion Notes
DOI:10.1002/9781118256121.ch3