Content management in wireless devices with saving of content settings

A method of managing media content such as games, ring tones, screen savers and other media content stored in a wireless device, e.g. cellular phone, is disclosed. The method comprises the steps of storing media content in a memory in the wireless device in a content file, separately storing settings for the media content in the memory in a settings file, and deleting the content file while simultaneously preserving storage of the settings file. The content file may be deleted in response to user action or in response to a timer expiring. If the user attempts to access deleted content, they are prompted to repurchase the content. If the content is repurchased, the saved content settings may be re-applied automatically to the repurchased content.