Cross coupled unidirectional data ring

In a data communication system for communicating data between a plurality of data communicating entities, data is transmitted simultaneously from at least a first data communicating entity and a second data communicating entity onto a serial data ring. A first portion of the serial data ring is cross coupled to a second portion of the serial data ring so that data from the first data communicating entity avoids conflict with data from the second data communicating entity, thereby emulating a forward and reverse transmission on a single unidirectional serial ring.