Method and apparatus for producing laminated labels

A method of printing an image on a composite medium is described. A composite medium comprises a thermally sensitive image receiving layer and a protective layer. The image receiving layer is activated through the protective layer whereby to generate an image in the image receiving layer which is protected by the already present protective layer. A tape and cassette comprising the composite medium are also described, as it is a printing device for use with the composite medium, and a method of producing a printed label from the composite medium.