Interactive commercials as interface to a search engine
A user submits a search request to an Internet or other network search engine from within an e-mail client. The software for performing this task is preferably provided as part of e-mail advertisement ( 15 ) sent to the user (recipient). The advertisement preferably includes a first portion having a...
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Format: | Patent |
Sprache: | eng |
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Zusammenfassung: | A user submits a search request to an Internet or other network search engine from within an e-mail client. The software for performing this task is preferably provided as part of e-mail advertisement (
15
) sent to the user (recipient). The advertisement preferably includes a first portion having a first branding graphic (
20
), and a second portion that receives to a search string designated by the recipient (
50
). In especially preferred embodiments the search engine returns the search results to the recipient within the e-mail client. |
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