Method of generating or increasing product sales through the dissemination of on-line content for free over a distributed computer network

The present invention provides legal dissemination of multimedia content without DRM and without a threat of legal recourse. The present invention provides a system wherein a multimedia digital file is supplied with information (e.g., advertisements), regarding one or more of a consumer goods company's products or services. The multimedia file and accompanying information is disseminated, preferably for free, over a global communications network (e.g., the Internet), and preferably within the file-sharing community.