SERVICE CREATION

A service creation method and apparatus for use in preparing a graphical user interface for display to an end user, involve: scanning a coded representation of an image to be displayed for pre-determined formats e.g. colors and so identifying areas ( 18 ) of the image defined by the pre-determined formats; generating a list of the said areas; including in the said list information identifying actions to be performed, each action being associated with a respective one of said areas; and outputting a coded version of the image and the list. Areas having different properties may be identified on the basis of some characteristic-e.g. the size-of that area.