Monostable ferroelectric liquid crystal display apparatus

The present invention provides a monostable ferroelectric liquid crystal display apparatus includes a pair of substrates, each subjected to uniaxial orientation processing and arranged so that their orientation processing directions are approximately parallel to each other; and a ferroelectric liquid crystal material having the chiral smectic C phase filled between the substrates, the liquid crystal material being such that the projection component of the cone drawn by a liquid crystal molecule of the ferroelectric liquid crystal material projected onto the substrate and the projection component of the liquid crystal molecule itself projected onto the substrate in the molecule axis direction are respectively identical to the orientation processing direction of the substrates, which state is the initial state of the monostable configuration, wherein the ferroelectric liquid crystal contains a compound having a phenyl pyrimidine skeleton having one end connected to an alkoxyl chain and the other end connected to an alkyl chain, wherein sum of carbons in the alkoxyl chain and the alkyl chain is 15. This enables to realize a monostable mode with a sufficient stability even at low temperature and a sufficient analog tone and contrast ratio.