SCORING METHOD WITH RFM-S

SCORING METHOD WITH RFM-S

The invention, relates to a RFM-S scoring system and method, which enables the management of customer data on increasing the customer's sustainability and loyalty to the company, and the prediction of future behavior of the consumer on the basis of products and services.

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Bibliographische Detailangaben
1. Verfasser: BORUSAN MAKINA VE GUC SISTEMLERI SANAYI VE TICARET ANONIM SIRKETI
Format: Patent
Sprache:eng
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Beschreibung
Zusammenfassung:The invention, relates to a RFM-S scoring system and method, which enables the management of customer data on increasing the customer's sustainability and loyalty to the company, and the prediction of future behavior of the consumer on the basis of products and services.