Customer satisfaction in the automotive industry. A case study
Customer satisfaction in the service activities of enterprises is one of the main means of securing competitive advantages and customer retention through more complete and immediate satisfaction of their requirements. One of the main indicators for evaluating the efficiency of logistics systems, and...
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creator | Demirova, Siyka Dimitrov, Martin |
description | Customer satisfaction in the service activities of enterprises is one of the main means of securing competitive advantages and customer retention through more complete and immediate satisfaction of their requirements. One of the main indicators for evaluating the efficiency of logistics systems, and planning logistics activities, is the quality of logistics service provided to customers. In this regard, it is extremely important to assess how well the auto repair services meet customer requirements. Therefore, the purpose of this publication is to investigate customer satisfaction in the service activities of "Autotrade" - Varna. |
doi_str_mv | 10.1063/5.0199086 |
format | Conference Proceeding |
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language | eng |
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source | AIP Journals Complete |
subjects | Automobile industry Customer satisfaction Customer services Logistics |
title | Customer satisfaction in the automotive industry. A case study |
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