Researching the processes determining the dominance of unique products in sales markets

Researching the processes determining the dominance of unique products in sales markets

The article is devoted to the study of processes that determine the dominance of unique products in the markets. The paper considers in stages the process of achieving a dominant position in the market by products. The postulates are formed providing the theoretical foundations for creating unique p...

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Bibliographische Detailangaben
Hauptverfasser: Tyulin, Andrey Evgenievich, Chursin, Alexander Alexandrovich, Drogovoz, Pavel Anatolyevich, Yudin, Alexander Viktorovich
Format: Tagungsbericht
Sprache:eng
Schlagworte:
Market positioning
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Beschreibung
Zusammenfassung:The article is devoted to the study of processes that determine the dominance of unique products in the markets. The paper considers in stages the process of achieving a dominant position in the market by products. The postulates are formed providing the theoretical foundations for creating unique products. The process of predicting the compliance of the technical and economic characteristics of unique products with promising consumer expectations is described.
ISSN:0094-243X
1551-7616
DOI:10.1063/5.0035790