Global Meets Digital

This book derives its underpinnings from the actual practice of global and digital business. It’s imperative for multinational enterprises (MNEs) to learn from the experiences of other MNEs how they do business and how they became successful in their international and digital activities.

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Bibliographische Detailangaben
1. Verfasser: Vinod Jain
Format: Buch
Sprache:eng
Online-Zugang:Volltext
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Beschreibung
Zusammenfassung:This book derives its underpinnings from the actual practice of global and digital business. It’s imperative for multinational enterprises (MNEs) to learn from the experiences of other MNEs how they do business and how they became successful in their international and digital activities.