A qualitative analysis of perceptions of and reactions to COVID‐19

Objective To understand communities’ perceptions, beliefs, and health‐related behavior choices related to COVID‐19 in order to guide public health nursing communication and interaction with patients and the community. Design A qualitative study, guided by the Health Belief Model (HBM), strove to comprehend the perceptions and reactions to COVID‐19 among Wisconsinites. Sample Twenty‐five diverse Wisconsin residents aged 18 or older. Measurements Semi‐structured interviews provided information about individuals’ attitudes, perceptions, and reactions to COVID‐19. Interviews were audio‐recorded, transcribed, and thematic analysis was conducted to identify themes. Results We identified three major themes: (1) “health care starts way before you ever enter the doors of a healthcare facility”; (2) “to live in a society is to help each other”; and (3) mental health as impacted by COVID‐19. Conclusions This study demonstrated the need for greater public health support, as well as the role of Social Determinants of Health. Understanding perceptions and reactions to COVID‐19 can help public health nurses understand and better respond to future pandemics.