Community pharmacists and communication in the time of COVID-19: Applying the health belief model

The emergence of the novel coronavirus disease (COVID-19) pandemic presents an unprecedented health communications challenge. Healthcare providers should reinforce behaviors that limit the spread of the pandemic, including social distancing and remaining in the home whenever possible. Formal communi...

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Veröffentlicht in:Research in social and administrative pharmacy 2021-01, Vol.17 (1), p.1984-1987
Hauptverfasser: Carico, Ronald “Ron”, Sheppard, Jordan, Thomas, C. Borden
Format: Artikel
Sprache:eng
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Zusammenfassung:The emergence of the novel coronavirus disease (COVID-19) pandemic presents an unprecedented health communications challenge. Healthcare providers should reinforce behaviors that limit the spread of the pandemic, including social distancing and remaining in the home whenever possible. Formal communications toolkits may not be prepared in a timely fashion. Community pharmacists can reinforce mitigation behaviors by applying the health belief model (HBM). This commentary provides an overview of the HBM and offers suggestions on how community pharmacists can use it as a guide to patient communication in these uncertain contexts.
ISSN:1551-7411
1934-8150
DOI:10.1016/j.sapharm.2020.03.017