Tailored communications for obesity prevention in pediatric primary care: a feasibility study

Recommendations for the prevention of childhood obesity encourage providers to counsel parents and their children on healthy diet and activity behaviors. This study evaluated the feasibility of a theory-based, tailored communication intervention for obesity prevention (Team Up for Health) delivered during a well-child visit. A twoarmed randomized controlled trial was used. Parents of children aged 4–10 years were recruited from a list of patients due for a wellchild visit at a pediatric primary care clinic. Parents were randomized to either the ‘immediate’ condition (parent and pediatrician received the tailored report at the well-child visit) or the ‘delayed’condition (parent received the report at the end of the study). Self-report measures assessed physical activity, fruits, vegetables, television time, sugary drinks, and 100% fruit juice. Parents completed assessments at baseline,