Effect of neighborhood stigma on economic transactions

The hypothesis of neighborhood stigma predicts that individuals who reside in areas known for high crime, poverty, disorder, and/or racial isolation embody the negative characteristics attributed to their communities and experience suspicion and mistrust in their interactions with strangers. This ar...

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Veröffentlicht in:Proceedings of the National Academy of Sciences - PNAS 2015-04, Vol.112 (16), p.4994-4998
Hauptverfasser: Besbris, Max, Faber, Jacob William, Rich, Peter, Sharkey, Patrick
Format: Artikel
Sprache:eng
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Zusammenfassung:The hypothesis of neighborhood stigma predicts that individuals who reside in areas known for high crime, poverty, disorder, and/or racial isolation embody the negative characteristics attributed to their communities and experience suspicion and mistrust in their interactions with strangers. This article provides an experimental test of whether neighborhood stigma affects individuals in one domain of social life: economic transactions. To evaluate the neighborhood stigma hypothesis, this study adopts an audit design in a locally organized, online classified market, using advertisements for used iPhones and randomly manipulating the neighborhood of the seller. The primary outcome under study is the number of responses generated by sellers from disadvantaged relative to advantaged neighborhoods. Advertisements from disadvantaged neighborhoods received significantly fewer responses than advertisements from advantaged neighborhoods. Results provide robust evidence that individuals from disadvantaged neighborhoods bear a stigma that influences their prospects in economic exchanges. The stigma is greater for advertisements originating from disadvantaged neighborhoods where the majority of residents are black. This evidence reveals that residence in a disadvantaged neighborhood not only affects individuals through mechanisms involving economic resources, institutional quality, and social networks but also affects residents through the perceptions of others. Significance Although previously theorized, virtually no rigorous empirical evidence has demonstrated an impact of neighborhood stigma on individual outcomes. To test for the effects of neighborhood stigma on economic transactions, an experimental audit of an online classified market was conducted in 2013–2014. In this market, advertisements were placed for used iPhones in which the neighborhood of the seller was randomly manipulated. Advertisements identifying the seller as a resident of a disadvantaged neighborhood received significantly fewer responses than advertisements identifying the seller as a resident of an advantaged neighborhood. The results provide strong evidence for an effect of neighborhood stigma on economic transactions, suggesting that individuals carry the stigma of their neighborhood with them as they take part in economic exchanges.
ISSN:0027-8424
1091-6490
DOI:10.1073/pnas.1414139112