What Is Driving the Growth in Medical Tourism?

The current study directly surveyed consumers on their experiences and consideration of medical tourism to test the variables thought to impact medical tourism. The sample was deployed to qSample's international traveler panel. The survey was completed by 68.5% of participants. Over a third of...

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Veröffentlicht in:Health marketing quarterly 2014, Vol.31 (3), p.246-262
Hauptverfasser: Fisher, Caroline, Sood, Kunal
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container_title Health marketing quarterly
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creator Fisher, Caroline
Sood, Kunal
description The current study directly surveyed consumers on their experiences and consideration of medical tourism to test the variables thought to impact medical tourism. The sample was deployed to qSample's international traveler panel. The survey was completed by 68.5% of participants. Over a third of the respondents said they had considered medical tourism; 15% had actually traveled to another country for medical care. Dental treatment was named most often as the type of treatment pursued in another country. Cost was mentioned most frequently as the reason for medical tourism. Prior international travel emerged as an important factor.
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source MEDLINE; Business Source Complete
subjects Adolescent
Adult
Aged
Aged, 80 and over
Business growth
Consumer attitudes
Cost Savings
Dental Care - economics
Female
Health administration
health care availability
health care costs
Health Surveys
Humans
international travel
Male
medical delays
Medical tourism
Medical Tourism - economics
Medical treatment
Middle Aged
Studies
Surveys and Questionnaires
Travel
Young Adult
title What Is Driving the Growth in Medical Tourism?
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