The Consumer-Provider Relationship in the Dental Industry

The Consumer-Provider Relationship in the Dental Industry

This article explains how a consumer's level of trust and commitment to his or her dental service provider factors into the relationship between the consumer and the dental professional. Very little research has been done that describes the complexity of this relationship. This article document...

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Veröffentlicht in:Health marketing quarterly 2013-07, Vol.30 (3), p.221-234
Hauptverfasser: Griffith, Andrew S., Abratt, Russell
Format: Artikel
Sprache:eng
Schlagworte:
American Dental Association
Commitments
Consumer behavior
Dental care
dental profession
Dentist-Patient Relations
Dentistry - standards
Dentists
Health administration
Humans
Models, Theoretical
Patient Preference
Physician patient relationships
Practice Patterns, Dentists' - standards
relationship marketing
Studies
Trust
Trust - psychology
United States
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Beschreibung
Zusammenfassung:This article explains how a consumer's level of trust and commitment to his or her dental service provider factors into the relationship between the consumer and the dental professional. Very little research has been done that describes the complexity of this relationship. This article documents the complexity of and influences on that relationship by providing an interaction model of this relationship.
ISSN:0735-9683
1545-0864
DOI:10.1080/07359683.2013.814492