Ebaugh: Industry needs to hire more women

Ebaugh: Industry needs to hire more women

[Susan Ebaugh] framed her presentation with a quote from Paco Underhill, whose new book, "What Women Want," echoed the conference theme, Consumer Connections: It's All About Her. Underhill wrote that it's a challenge to expect women to participate in a world owned, designed and m...

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Veröffentlicht in:Furniture/today 2010-05, Vol.34 (37), p.22
1. Verfasser: Perry, David
Format: Artikel
Sprache:eng
Schlagworte:
Consumers
Economic aspects
Economic conditions
Forecasts and trends
Management
Mattress industry
Retail stores
Sales
Women
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Zusammenfassung:[Susan Ebaugh] framed her presentation with a quote from Paco Underhill, whose new book, "What Women Want," echoed the conference theme, Consumer Connections: It's All About Her. Underhill wrote that it's a challenge to expect women to participate in a world owned, designed and managed by men.
ISSN:0194-360X
1930-4374