Draper James Brings Swim Line In-house

Draper James, Reese Witherspoon's fashion and lifestyle brand with a Southern point of view, will launch its first in-house swimwear line Saturday on draperjames. com and in its three freestanding stores in Nashville, Tennessee; Lexington, Kentucky, and The Galleria in Houston. On Saturday, a 20-piece capsule that features bikinis, one-pieces and cover-ups will launch in the brand's full size range of XS to 3X. In addition to ready-to-wear, Draper James has such categories as handbags, shoes, jewelry, hair accessories, and a new sport line, which launched in January and is doing very well, said Moennich.