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Q&A

Creating innovative design for products and brands that have come to define popular culture, Brett Lovelady is internationally renowned for his inspired approach to design.In a career that has encompassed work with non‐profit organizations, advocacy groups, and for‐profit companies, Bob Schwartz has...

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Veröffentlicht in:Design Management Review 2020-06, Vol.31 (2), p.4-10
Hauptverfasser: Brett Lovelady Founder/Designer/Chief Instigator, Astro Studios, Inc, Bob Schwartz Former Vice President, Global Design & User Experience, GE Healthcare
Format: Artikel
Sprache:eng
Schlagworte:
Brand identification
Design thinking
Industrial design
Innovations
Lovelady, Brett
Product design
Project management
Schwartz, Bob
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Beschreibung
Zusammenfassung:Creating innovative design for products and brands that have come to define popular culture, Brett Lovelady is internationally renowned for his inspired approach to design.In a career that has encompassed work with non‐profit organizations, advocacy groups, and for‐profit companies, Bob Schwartz has been a design leader who has brought innovation, design thinking, and a focus on human factors to decades of industrial design success.
ISSN:1557-0614
1948-7169
DOI:10.1111/drev.12205