RETAILERS PLAN TO USE PYRAMID TO EDUCATE

Harry Balzer, analyst with The NPD Group, said it will be harder for manufacturers to slap the new icon on a food package, as they could with its predecessor. "I'm interested to see how manufacturers will use this in the promotion of their products," he said. "This one is not as...

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Veröffentlicht in:Supermarket news 2005-04, Vol.53 (17), p.41
1. Verfasser: Moses, Lucia
Format: Artikel
Sprache:eng
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Zusammenfassung:Harry Balzer, analyst with The NPD Group, said it will be harder for manufacturers to slap the new icon on a food package, as they could with its predecessor. "I'm interested to see how manufacturers will use this in the promotion of their products," he said. "This one is not as clear as to which you're supposed to eat more of."
ISSN:0039-5803