PRIVATE VIEW: CREATIVE

Six new advertising campaigns are critiqued. The campaigns are for: 1. Snickers by Abbott Mead Vickers BBDO, 2. Hellmann's by Lowe London, 3. Monday by Us and M&C Saatchi, 4. Magic 105.4 by St Luke's, 5. Virgin Trains by Craik Jones Watson, and 6. British Airways by Bartle Bogle Hegart...

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Veröffentlicht in:	Campaign 2006-11, p.28
1. Verfasser:	Silburn, Paul
Format:	Artikel
Sprache:	eng
Schlagworte:	Advertising Advertising agencies Advertising campaigns Attention deficit hyperactivity disorder Audiences Bears Manycompanies Marketing Motion picture directors & producers Writers
Online-Zugang:	Volltext
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