Showtime Touts Holyfield-Ruiz to Latinos
SET will spend heavily on Hispanic radio, television and print advertising. It will run radio spots in 18 top Latino markets through the Westwood One radio network, along with print ads in the top 20 Hispanic markets, [Suzan Couch] said.
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| Veröffentlicht in: | Multichannel News 2001-02, Vol.22 (9), p.30 |
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| creator | UMSTEAD, R. THOMAS |
| description | SET will spend heavily on Hispanic radio, television and print advertising. It will run radio spots in 18 top Latino markets through the Westwood One radio network, along with print ads in the top 20 Hispanic markets, [Suzan Couch] said. |
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| fulltext | fulltext |
| identifier | ISSN: 0276-8593 |
| ispartof | Multichannel News, 2001-02, Vol.22 (9), p.30 |
| issn | 0276-8593 1558-2965 |
| language | eng |
| recordid | cdi_proquest_reports_219901434 |
| source | Business Source Complete |
| subjects | Advertising campaigns Boxing Cable television industry Hispanic Americans Marketing Pay per view television Professional sports Target markets Television broadcasting Television broadcasting industry Television networks Television sports United States |
| title | Showtime Touts Holyfield-Ruiz to Latinos |
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