How to respond to 'disruptive technologies'

In the last number of years, keeping pace with changing markets, emerging demographics, and shifting consumer tastes has become more demanding. The reasons are obvious. Technology - and Internet technology in particular - has sped up the normal change cycle and introduced new ideas and tools that fundamentally alter, if not threaten existing business models. Perhaps that has been as striking as the technological change itself is the extent to which many large companies, successful in every way, have failed to see disruptive technology coming. This phenomenon is seen in every in industry. A discussion of how to respond to disruptive technologies is presented.