Introduction: Marketing nation
We love this year's Marketers of the Year lineup. The best from across the country in a mix of categories, we're loosely calling them the New School. They are the marketers behind the can't-miss brands that boasted big success in 2007. They also made the cut because they're jumpi...
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Veröffentlicht in: | Strategy 2008-03, p.36 |
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Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | We love this year's Marketers of the Year lineup. The best from across the country in a mix of categories, we're loosely calling them the New School. They are the marketers behind the can't-miss brands that boasted big success in 2007. They also made the cut because they're jumping into new playgrounds with abandon, leading their brands into unexpected - and profitable - territories. |
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ISSN: | 1187-4309 |