Dossier: Gartner Inc

Ryder spends about $107,000 a year with Gartner. While [Brenda Enney] feels it is money well spent, she's wants more value out of the investment, particularly during the current economic downturn. Ryder was paying for advisory services from Gartner, Forrester and AMR Research, but dropped AMR t...

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Veröffentlicht in:	Baseline (New York, N.Y.) N.Y.), 2002-12, Vol.1 (13), p.82-82
1. Verfasser:	Duvall, Mel
Format:	Magazinearticle
Sprache:	eng
Schlagworte:	Marketing research firms Presidents Services
Online-Zugang:	Volltext
Tags:	Tag hinzufügen Keine Tags, Fügen Sie den ersten Tag hinzu!

Beschreibung
Zusammenfassung:	Ryder spends about $107,000 a year with Gartner. While [Brenda Enney] feels it is money well spent, she's wants more value out of the investment, particularly during the current economic downturn. Ryder was paying for advisory services from Gartner, Forrester and AMR Research, but dropped AMR to save money. "It had nothing to do with their service," she asserts, "they were our newest relationship."
ISSN:	1541-3004