International shopping uncovers new ideas

By scouring the world for new ideas that serve consumers' needs, retailers can now benefit from new ideas and cross-fertilization. For example, Kmart, Wal-Mart and Sears have all opened stores in other countries.

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Veröffentlicht in:Retail merchandiser 1996-03, Vol.36 (3), p.68
1. Verfasser: Conley, Thomas P
Format: Magazinearticle
Sprache:eng
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Zusammenfassung:By scouring the world for new ideas that serve consumers' needs, retailers can now benefit from new ideas and cross-fertilization. For example, Kmart, Wal-Mart and Sears have all opened stores in other countries.
ISSN:1530-8154