A stellar show

A stellar show

The 1994 International Mass Retail Association's (IMRA) annual convention featured a powerful lineup of political, business and industry leaders in addition to a merchandise show with more than 300 exhibiting companies. Attendees spoke favorably of the show's seminar program, with many cit...

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Bibliographische Detailangaben
Veröffentlicht in:Retail merchandiser 1994-08, Vol.34 (8), p.28
1. Verfasser: Pellet, Jennifer
Format: Magazinearticle
Sprache:eng
Schlagworte:
Conferences
Conventions
Health care policy
Museums
Presidents
Retail stores
Retailing industry
Seminars
Trade shows
Trends
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Beschreibung
Zusammenfassung:The 1994 International Mass Retail Association's (IMRA) annual convention featured a powerful lineup of political, business and industry leaders in addition to a merchandise show with more than 300 exhibiting companies. Attendees spoke favorably of the show's seminar program, with many citing Reality vs. Perception: The 1994 Mass Retail Industry Readiness Study on Consumer Aging as containing a wealth of information applicable to retail business. Attendees also spoke favorably of the Discount Merchandiser-sponsored store tour, in which industry executives visited some of the area's retail outlets.
ISSN:1530-8154