EMBRACING CHANGE
Synergy Bet Strategic and Adaptive Design Agencies There has been a great deal of discussion lately about the role of adaptation agencies in delivering work for CPG organizations. The strategic design agency, in partnership with the client team, is the creator and the architect. WHAT TO LOOK FOR IN...
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Veröffentlicht in: | BrandPackaging 2018-09, Vol.22 (8), p.24-25 |
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Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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Zusammenfassung: | Synergy Bet Strategic and Adaptive Design Agencies There has been a great deal of discussion lately about the role of adaptation agencies in delivering work for CPG organizations. The strategic design agency, in partnership with the client team, is the creator and the architect. WHAT TO LOOK FOR IN AN ADAPTATION AGENCY Look for a team that can scale easily as priorities change and has experience bringing defined design visions to delivery without sacrificing aesthetic quality or shelf impact-and is an active team partner. |
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ISSN: | 1558-3570 1558-3589 |