10 people we'll miss

10 people we'll miss

The ten people who will be missed are presented. Edward F. Boyd promoted the importance of the African-American market as a pioneering executive at Pepsi-Cola Co. Clothing designer Liz Claiborne was the first woman executive to build a Fortune 500 company. Ernest Gallo built one of the world's...

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Bibliographische Detailangaben
Veröffentlicht in:Advertising Age 2007-12, Vol.78 (50), p.32
1. Verfasser: Lippe, Dan
Format: Artikel
Sprache:eng
Schlagworte:
Actors
Advertising
Advertising agencies
Age
Boyd, Edward F
Deaths
Executives
Fashion designers
Hispanic Americans
Marketing
Marketing industry
Officials and employees
Ringlien, Jerry
Roddick, Anita
Soft drink industry
Wines
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Beschreibung
Zusammenfassung:The ten people who will be missed are presented. Edward F. Boyd promoted the importance of the African-American market as a pioneering executive at Pepsi-Cola Co. Clothing designer Liz Claiborne was the first woman executive to build a Fortune 500 company. Ernest Gallo built one of the world's largest wineries while wielding a reputation as a grueling taskmaster for ad agencies. Anita Roddick grew the Body Shop into a 2,100-unit retail empire. Diane Rothschild co-founded an agency while gaining a reputation for witty creative work for marketers including Volkswagen, Land Rover, Range Rover and J&B scotch. Starting in 1964, Dick Wilson appeared in more than 500 commercials, created by Benton & Bowles, New York.
ISSN:0001-8899
1557-7414