Times, FT face bruising battle

With the conquest of Wall Street Journal-owner Dow Jones Rupert Murdoch can take a full-frontal approach, possibly setting up a real smackdown for the title of "paper of record," the somewhat nebulous journalistic crown worn by The New York Times for decades. If Murdoch does take the Journ...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Advertising Age 2007-08, Vol.78 (31), p.1
Hauptverfasser: Creamer, Matthew, Mullman, Jeremy
Format: Artikel
Sprache:eng
Schlagworte:
Online-Zugang:Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:With the conquest of Wall Street Journal-owner Dow Jones Rupert Murdoch can take a full-frontal approach, possibly setting up a real smackdown for the title of "paper of record," the somewhat nebulous journalistic crown worn by The New York Times for decades. If Murdoch does take the Journal in a more consumer-oriented direction, it will likely result in a national newspaper for the wealthy right that would counterbalance The New York Times on the left and Gannett Co's USA Today in the center.
ISSN:0001-8899
1557-7414