Conference Design for Results

Most speakers are enjoyable, some are enlightening, but not many get the audience rushing to buy the services or products of the host organization or make major changes to their habitual perspectives. A speaker may have great handouts, wonderful visuals, and a professional style, but there is little correlation between presentation style and business results. Here is what a speaker needs to do to really make a contribution to your conference: 1. Add value. 2. Ask real questions. 3. Help the audience to help you help them. 4. A speaker should design the questions beforehand.