Efficient crisis communication is just a phone call away

Today, there is a plethora of technologies available to help emergency managers respond to crisis situations, but the tool that may offer the highest level of potential is one that marries all of these technologies: emergency telephone notification. When implemented correctly, emergency telephone notification uses the best communication, mapping, database management, and Internet technologies available to provide a tool that operates like 911 in reverse. This tool gives public safety officials the ability to select an affected area, record a situation-specific message, and send the message to thousands of telephones within the affected area within minutes.