Born to shop

Born to shop

Increase in economic power of children; their role in household purchases; US.

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Bibliographische Detailangaben
Veröffentlicht in:American Demographics 1993-06, Vol.15 (6), p.34-39
Hauptverfasser: McNeal, James U, Yeh, Chyon-Hwa
Format: Magazinearticle
Sprache:eng
Schlagworte:
Children & youth
Children's market
Consumer behavior
Consumer spending
Consumers
Households
Market segments
Polls & surveys
Purchasing power
Statistical data
United States
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Zusammenfassung:Increase in economic power of children; their role in household purchases; US.
ISSN:0163-4089
2163-5897