Organizations need motivation as revenues decline

A news is tough for hotel revenue managers. Revenue managers can't control the news, but people can decide how they respond. The HSMAI Revenue Management Advisory Board, created several tips to help their property thrive, not just survive. Among them: 1. Conduct a comprehensive system audit. 2. Look carefully at pricing. 3. Make your weekly revenue management meetings more strategic. 4. Be a brand expert and expect the best. 5. Implement a self-funded revenue generation incentive program. Now is the time that organizations demand strong leadership. A revenue manager can be that motivating force.