Targeting the kids' market

Targeting the kids' market

Few Christian or children's publishers have consistently developed books for young African-American readers that can provide answers to the questions they ask about God and faith. Aware of this void, Hyperion Books for Children launched the Jump at the Sun imprint in 1998 to celebrate the Afric...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Veröffentlicht in:Publishers Weekly 1999-12, Vol.246 (50), p.34
1. Verfasser: Labbe, Theola S
Format: Artikel
Sprache:eng
Schlagworte:
African Americans
Bible
Black churches
Black people
Children & youth
Childrens literature
Religion
Spirituality
Target markets
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Beschreibung
Zusammenfassung:Few Christian or children's publishers have consistently developed books for young African-American readers that can provide answers to the questions they ask about God and faith. Aware of this void, Hyperion Books for Children launched the Jump at the Sun imprint in 1998 to celebrate the African-American experience.
ISSN:0000-0019
2150-4008