The junior league

The junior league

While the players in the overall cosmetic and toiletries market are fairly entrenched, expansion opportunities exist for companies that focus on pre-teen and teenage consumers. The falling number of teens and 'tweens in Europe and the US is greatly offset by the ever-increasing spending power o...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Veröffentlicht in:Global Cosmetic Industry 2001-05, Vol.168 (5), p.64
1. Verfasser: Hendarwan, Erlina
Format: Artikel
Sprache:eng
Schlagworte:
Cosmetics
Market potential
Marketing
Target markets
Teenagers
Online-Zugang:Volltext
Tags: Tag hinzufügen
Keine Tags, Fügen Sie den ersten Tag hinzu!
Beschreibung
Zusammenfassung:While the players in the overall cosmetic and toiletries market are fairly entrenched, expansion opportunities exist for companies that focus on pre-teen and teenage consumers. The falling number of teens and 'tweens in Europe and the US is greatly offset by the ever-increasing spending power of these groups through rising allowances and better-paid part-time jobs.
ISSN:1523-9470