Bob Iger for President? Inside a Political Cat-and-Mouse Game

The Iger option may be stoking enthusiasm in some quarters of the entertainment business, but outside its media bubble, Democratic strategists desperately seeking a way to reclaim the White House from Donald Trump are less sure how serious Iger is about running and, if he is, whether he could be a credible candidate for the party's nomination in 2020. Joe Trippi, who ran Howard Dean's 2004 presidential campaign, warns against confusing trial balloons with active candidacies. Symone Sanders, who served as press secretary for the Bernie Sanders campaign, compares Iger's steps into political terrain to his ABC network's late-night host Jimmy Kimmel, who recently crusaded against the Graham-Cassidy health care bill.