Q&A: Kathy Loebs: Making Cycling More Comfortable for Women

Q&A: Kathy Loebs: Making Cycling More Comfortable for Women

[Kathy Loebs]: A big part of my job is educating our customers-distributors and dealers-on women's products and helping them understand how important the female customer is to their business. Explaining why it's important to carry all the products, not just gloves and shoes. I do a lot of...

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Veröffentlicht in:Bicycle Retailer and Industry News 2005-05, Vol.14 (7), p.36
1. Verfasser: Janov, Jill
Format: Artikel
Sprache:eng
Schlagworte:
Bicycles
Bicycling
Demand
Design
Innovations
Loebs, Kathy
R&D
Research & development
Women
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Zusammenfassung:[Kathy Loebs]: A big part of my job is educating our customers-distributors and dealers-on women's products and helping them understand how important the female customer is to their business. Explaining why it's important to carry all the products, not just gloves and shoes. I do a lot of presentations and I really enjoy speaking to Specialized Bicycle Components University participants about the women's program.
ISSN:1069-8493