Fresh, Creative Thinking and More Than $1 Billion in Sales

Fresh, Creative Thinking and More Than $1 Billion in Sales

Your DRTV spot is on the air. You're tracking direct traffic to your URL and calls to your 800 numbers - but are you tracking all of your response? Often, your customer will go to Amazon, Google, or YouTube to find out more about you. If you miss this, you are missing a fast-growing percentage...

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Veröffentlicht in:Response : Multi - Channel Direct Advertising 2015-09, Vol.23 (12), p.58
1. Verfasser: Fay, Sean K
Format: Artikel
Sprache:eng
Schlagworte:
Corporate profiles
Digital marketing
Direct marketing agencies
Online advertising
Sales
Television advertising
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Beschreibung
Zusammenfassung:Your DRTV spot is on the air. You're tracking direct traffic to your URL and calls to your 800 numbers - but are you tracking all of your response? Often, your customer will go to Amazon, Google, or YouTube to find out more about you. If you miss this, you are missing a fast-growing percentage of your business. This is where Envision can help you shine. We have solutions that place you in your buyer's path at what Google calls the "zero moment of truth," when they begin their search.
ISSN:1523-7656